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Here at Greendrift, I aim to produce value-for-money
web sites for the healthcare and small business sectors, both
in Yorkshire and further afield. Although I work only part-time,
the business keeps growing, mainly from referrals.
Below are a few examples of web sites that I have built in
the last couple of years:
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Priory Medical Group, York
This is a recently completed site for
the Priory Medical Group, which operates from 6 surgeries
in York. It developed some excellent information from
a previous web site and presented it in a more user-friendly
and logical way.
Now the site is much easier to navigate,
using icons as navigation aids to pages that are now
easy-to-read. It also contains even more useful information.
Click on the image to see the full site.
www.priory-medical.org.uk
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The Tree Doctor, Wetherby.
This friendly, local business had an
old-fashioned, rather basic web site and wanted something
with more visual appeal. So we designed the site graphics
around the business, to make it visually more striking
-- and more fun. After all, business web sites really
don't need to be long chunks of text hung under a
company logo.
Oh.... one more thing. The site is
now optimised for search engines, so that if you search
on Google, using the words tree
surgeon and Wetherby,
the site appears near the top of the results **...which
means more customers....which was the whole point
of the web site.
http://www.thetreedoctor.net/
(It also works for trees +wetherby or tree
trimming wetherby, or tree
lopping wetherby or.......... No
wonder he's booking work months ahead.)
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Health Kinesiology UK, Derbyshire
This busy site contains over 100 pages
including a searchable list of 140 health kinesiology
therapists throughout UK. Their original web site contained
a lot of useful content, which was retained and developed.
The new web site added a lot of new information for
visitors -- both the public and for the therapists
themselves. The layout and navigation were improved
and it now gives the public an easy way to find therapists.
Based in Derbyshire, the site is kept
up to date by regular email instructions. Search engines
visit this site weekly and are quick to pick up any
changes -- so the therapists get more business. Try
searching with Google on the words therapy
and Yorkshire.
Click on the image to see the site. http://www.hk4health.co.uk/
The site now receives over 2500 visitors a month. Good
business.
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The best clients are managers who are realistic in their
objectives and who want to explore how the internet can help
their business develop --- and are prepared to listen to ideas.
The internet should be viewed as an integral part of the sales
and marketing activity. If this sounds like sensible comment
-- please do get in touch.
Ken Room & Associates, Pocklington
A friendly local business providing
a range of useful financial planning services including
inheritance tax planning, investment, insurance etc
on the twin themes of wealth creation and wealth protection.
Rising house prices mean that many more people now
face inheritance tax --there are 49% more households
with a potential liability than a year ago. But it
is easy to avoid this tax with a bit of sensible advice....
The
site was created from scratch, to match the company's
brochure and colour theme. It
is in the final stages of development.
See http://www.kenroom.co.uk/index.htm or
click on the image on the right.
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The Shwan Rooms
This complementary therapy centre
wanted a new web site to help launch the opening of
their new therapy centre in Oxford to attract customers
for the new business, additional therapists looking
for somewhere to work in Oxford -- and therapists looking
for training classes in health kinesiology and Touch
for Health.
The web site was launched on time
and within budget.
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PJS
Chemicals Tadcaster
One of UK's unsung heroes, exporting
a wide range of light-sensitive chemicals for use in
the printing industry.
The site was created with the objective
of making the company's range of products easy for
overseas printing companies to find. Contact from enquirers
is received from an inbuilt contact form.
In effect the web site is, in effect,
an on-line brochure showing the company's product range.
See http://www.pjschemicals.com/ or
select the image on the right. |

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There are more examples of effective web sites and
some of the thinking behind them on the following page.
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